24KeriDixon copy.jpg

Keri E. Dixon

I am a technical writer with experience creating content to improve user and staff experiences with new software and hardware.


 Work Experience

Director of Membership, Awards, & Technology 

AMERICAN INSTITUTE OF ARCHITECTS (AIA)
NORTH CAROLINA CHAPTER

MAY 2010 - PRESENT 

 
  • Wrote and edited content for state and regional initiatives including conferences and long-range planning.

  • Performed content reviews for member-focused campaigns and technical projects.

  • Increased awards revenue by 20% by streamlining submissions, creating clear documentation, and improving user experience.

  • Managed content in print, online content management systems, and social media.

  • Planned and implemented content strategies for a mobile application used by 500+ conference attendees.

  • Reviewed, synthesized, and interpreted technical documentation to onboard staff in a variety of new systems including registration software, submission databases, and member directories.

  • Manage dues and membership for 2,000+ state-wide members, increasing membership each year.

Executive Director

AIA Asheville Area Section

MAY 2019 - PRESENT 

 
  • Created content for member meetings and public outreach campaigns.

  • Worked with Board of Directors and Executive Committees to build consensus on yearly and long-term planning.

  • Optimized and improved website with new content management system, increasing user interaction and engagement.

Director of Communications


EPISCOPAL DIOCESE OF EAST CAROLINA

JUNE 2008 -MAY 2010

 
  • Led the process of editing, layout, writing, andpublishing of print content.

  • Established rapport with media, national organizations & partner organizations as well as organization members.

  • Executed communication plans at regional and national events with teams of up to 15 people.


 Portfolio Samples

Design Awards FAQ

  • Frequently Asked Questions are an important tool to help users quickly find the answers to the most common answers. This FAQ section focuses on the biggest pain-points architects experience when submitting design awards to the online platform.

  • Time to Research: 2 hours

    Time to Write: 1 hour

    Time to Edit: 1 hour

    Time to publish: 1 hour

Awards Submission How-To

  • This how-to document instructs users how to copy Design Awards submissions from previous years into the current year’s program.

  • Time to Research: 2.5 hours

    Time to Write: 1.5 hour

    Time to Edit: 1 hour

    Time to publish: .5 hour

Search Syntax MRD

  • This Market Requirements Document examines a business idea that is currently in early development.

  • Time to Research: 6 hours

    Time to Write: 3 hours

    Time to Edit: 1 hour

    Time to publish: .5 hour


Skills

 

Technical Documentation

 

CRM & CMS Management

 

Content Review

Web content development

 

Adobe Creative Suite

Video Production

 

Copywriting

Social Media

 

Membership Management


Education

Certificate in Technical Writing

Technical Writing HQ | 2022

Bachelor of Arts, Major in English and History

Western Carolina University | 2003-2007
Magna Cum Laude